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Content Creation, Promotion, and Monetizing the Blog

Content Marketing

Content creation

After you have gone through all the necessary things from selecting a niche to registering the domain and installing WordPress with the best hosting platform you have chosen and selecting a theme that matches your blogging topic. You are only one step away to deep dive into the world of digital marketing.

The next step is creating the content.

Quick tips for writing a good blogpost

  • Write the post as you are personally talking to your ideal reader
  • Try to be original and add value to the reader with your blog
  • Bring a unique perspective and create awesome content that helps your target audience

Just start with it…. Writing and publishing the blog post is super easy with WordPress.

Go to the dashboard of your website

  1. Click on “Posts”
  2. Click on “Add New”
Blogpost

You will see the basic WordPress Editor as below. Put your blog title here

Basic WordPress editor is good enough to start with. However I would recommend to use Elementor (Free Version) to start with for your journey. 

I will show both method here. Let’s see first about basic WordPress Editor

Click on the Paragraph or image whatever you want to add in your blog. Once you done with one Block in a similar way another block.

With Elementor as well you will have various blocks to add your content. With Elementor you can do lot more with your blog. I will be writing separate post about details in later posts.  

Promoting content

By this time you should have already written at least one blog post and hit the publish button. But this is just a beginning, next thing will be people start noticing your awesome creation.

It will not happen overnight and then the question is how you will start getting traffic to your blog.

There are two strategies you can follow

Learn about SEO basics to apply on your website and get ranked organically on different search engines. It does not require you need to be an expert but you need to start learning basics and develop expertise. It will take some time to rank your website on search engines like google. But in the long run, it will pay for you.

Meanwhile, another thing you should consider is registering on different social media platforms and start promoting your blogs.

Another way is to go with advertising on search engines or social media platforms. But when you are just starting this is not a good way to consider unless you have specific things to offer to the customer.

Monetizing Your Blog

There are multiple ways you can monetize your blog.

Informative/Educational products: This includes online courses or videos which help people to boost their knowledge or skills. Once people visit your website give them something to subscribe to your mailing list. Once people on your mailing list get them through launching funnel and convert as your customer.

Affiliate Marketing: This is simpler than the above method. As here you don’t need to develop your product. Here you need to find out what are the good products available in a category you blogging and then promote them on your blog. Once someone purchases that product from your link you will get the commission for that.

You can also provide the consulting and other services which you are good at. You can promote your services using your blog.

Don’t get overwhelmed with information. Now you have already started your blogging journey so be consistently writing the valuable content for your readers and build trust with them.

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